UTM Scholar : DR. NOR ZAFIR BT. MD. SALLEH

GRANT(PI & MEMBERS)

38

PUBLICATIONS

116

INDEXED PUBLICATION

42

TOTAL STUDENTS

H-INDEXED (SCOPUS)

CITATIONS (SCOPUS)

Grant (PI)

INDUSTRY GRANTS

UNIVERSITY FUND

TOTAL

Publications

INDEXED PUBLICATION

NON-INDEXED PUBLICATION

OTHERS PUBLICATION

TOTAL

Supervisions

MASTER

PHD

TOTAL

Legend : SPONSOR TYPE OF GRANT

Search:

Grant Name	Year
The Role of Islamic Principles in Enhancing Customer Loyalty and Satisfaction in Health-Based Service Environments RUG OF UTM Potential Academic Staff	2024
Study on Resale Housing Occupation among B40 around Johor Bahru PU NINA ENTERPRISE Contract	2024
Exploring Fundamental Insights of the Adoption of Human Resource Analytics for Sustainable High-Performance Work Practices in Malaysian Public Sector RUG OF UTM UTM Fundamental Research	2024
LSPB 1.5 : Kajian dan Penyediaan Rangka Tindakan "Green and Smart Terminal Blueprint" untuk Terminal Larkin Sentral: Bidang Tumpuan Amalan Perniagaan Lestari (Focus Area 5) LARKIN SENTRAL PROPERTY BERHAD Contract	2024
Formulation of Supply Chain Resilient Framework Among Halal Food Manufacturers for Business Performance and Sustainability Post Pandemic RUG OF UTM UTM Encouragement Research	2022
What People Says About Us?: Understanding the Projected Muslim Destination Image through Tourist Review via Text Mining in Social Network Analysis KEMENTERIAN PELANCONGAN, SENI DAN BUDAYA MALAYSIA Non Goverment Agency	2021
IMPAK PENEMPATAN PEKERJA ASING KE ATAS SOSIO- EKONOMI MASYARAKAT DAERAH KULAIJAYA, JOHOR MAJLIS PERBANDARAN KULAI Non Goverment Agency	2020
Enhancing Surf Smart Awareness during Movement Restriction Order in Malaysia Networking Grant	2020
A STUDY ON THE EFFECTIVENESS OF SCENARIO-BASED LEARNING APPROACH AMONG UNIVERSITY STUDENTS RUG OF UTM UTM Encouragement Research	2019
EXPLORING AWARENESS OF E-CONSUMERS RIGHTS FROM THE MALAYSIAN URBAN GENERATION-YS' PERSPECTIVES RUG OF UTM UTM Encouragement Research	2019
Enhancement goal setting theory in mobile application for betterment healthcare among gen y Fundamental Research Grant Scheme	2019
Developing framework for sustainable Baba Nyonya heritage tourism RUG OF UTM Tier 2	2019
ROLE OF ENVIRONMENTAL RESPONSIBLE BEHAVIOUR IN PREDICTING MALAYSIAN CONSUMERS' PURCHASE OF ENERGY EFFICIENT VEHICLE RUG OF UTM Tier 2	2019
PROGRAM PEMERKASAAN KEMAHIRAN LESTARI SOSIAL MURID ORANG ASLI PERSATUAN ORANG ASLI PRIHATIN JOHOR Networking Grant	2019
Strengthening awareness on tooth brushing behaviour among students of Tadika Genius Sinar Bakat. Networking Grant	2017

Showing 1 to 15 of 20 entries

Legend : PUBLICATION CATEGORY TYPE OF AUTHORS

Search:

Publication Name	Year
Pet Zoo Mini: Menyemai Nilai Pelajar Dan Membantu Pendidikan Awal Kanak-Kanak Melalui Pembelajaran Pengalaman NALI 2024 PROCEEDING: EMPOWERING TEACHING & RESEARCH CONNECTION THROUGH INNOVATION Proceedings CO-AUTHOR	2024
Hyper Engineering Communication Skills With Pecha Kucha Technique For Highly Quality Graduate Attributes INTERNATIONAL JOURNAL OF ADVANCE RESEARCH Excellence In Research For Australia (Era) FIRST UTM CORRESPONDING AUTHOR	2024
Storytelling In Marketing–A Bibliometric Viewpoint INTERNATIONAL JOURNAL OF ACADEMIC RESEARCH IN BUSINESS AND SOCIAL SCIENCES Excellence In Research For Australia (Era) CO-AUTHOR	2024
Neuro-Insights In Marketing Research: A Prisma-Based Analysis Of Eeg Studies On Consumer Behavior SAGE OPEN Publication In Web Of Science UTM FIRST AUTHOR	2024
The Role And Application Of Artificial Intelligence In Neuromarketing Research Based On Electroencephalography INTERNATIONAL JOURNAL OF ACADEMIC RESEARCH IN BUSINESS AND SOCIAL SCIENCES Excellence In Research For Australia (Era) UTM FIRST AUTHOR	2024
Exploring Global Trends And Future Directions In Advertising Research: A Focus On Consumer Behavior CURRENT PSYCHOLOGY Publication In Web Of Science UTM FIRST AUTHOR	2024
Navigating Public Transit: The Nexus Of Service Quality And Government Influence INTERNATIONAL JOURNAL OF ACADEMIC RESEARCH IN BUSINESS AND SOCIAL SCIENCES Excellence In Research For Australia (Era) UTM FIRST AUTHOR	2024
Shopping For Grades: How Are Peer Checkouts Compared Between Full-Time And Part Time Academic Consumer INTERNATIONAL SYMPOIUM ON BUSINESS & ACCOUNTING (ISBAC 2023) Proceedings CO-AUTHOR	2023
Economic Strategies Employed By The Kingdom Of Saudi Arabia During The Covid-19 Period INTERNATIONAL JOURNAL OF ACADEMIC RESEARCH IN ECONOMICS AND MANAGEMENT SCIENCES Excellence In Research For Australia (Era) UTM FIRST AUTHOR	2023
Strategies Employed By Umrah Business Owners To Survive The Covid-19 INTERNATIONAL JOURNAL OF ACADEMIC RESEARCH IN BUSINESS AND SOCIAL SCIENCES Excellence In Research For Australia (Era) UTM FIRST AUTHOR	2023
Exploring Factors Influencing Neuromarketing Implementation In Malaysian Universities: Barriers And Enablers SUSTAINABILITY Publication In Web Of Science UTM FIRST AUTHOR	2023
Exploring The Tourism, Neuro-Tourism, And Hospitality Nexus: A Comprehensive Bibliometric Analysis JOURNAL OF TOURISM AND SERVICES Publication In Scopus UTM FIRST AUTHOR	2023
A Comprehensive Bibliometric Analysis Of Fnirs And Fmri Technology In Neuromarketing SCIENTIFIC ANNALS OF ECONOMICS AND BUSINESS Publication In Web Of Science UTM FIRST AUTHOR	2023
Faktor-Faktor Yang Mempengaruhi Prestasi Akademik Pelajar Sarjana Muda AMALAN PENDIDIKAN DAN POTENSI KEUSAHAWANAN NASIONAL Book Chapter CO-AUTHOR	2023
Provision Of The Facilities Public Transportation During Covid-19 ECONOMIC AND SOCIAL ISSUES IN SUSTAINABILITY Book Chapter UTM FIRST AUTHOR	2023

Showing 1 to 15 of 116 entries

Legend : IP CATEGORY IP LEVEL

Search:

Intellectual Property Name	Grant Register No.	IP Level	IP Category
A LEGAL DEVELOPMENT MODEL: 20 YEARS OF THE CONSUMER PROTECTION ACT 1999		NATIONAL	COPYRIGHT
KERANGKA MODEL HUBUNGAN DIANTARA PERLAKSANAAN PENGURUSAN KUALITI DAN TAHAP KEPUASAN PEKERJA DI PERODUA	LY2019008918	NATIONAL	COPYRIGHT
KERANGKA PEMBANGUNAN MODEL YANG MENUNJUKKAN HUBUNGAN ANTARA TQM DENGAN PRESTASI KUALITI	LY2019008917	NATIONAL	COPYRIGHT
TOY BRICKS SIMULATION GAME APPROACH IN TEACHING OPERATIONS MANAGEMENT		NATIONAL	COPYRIGHT
LEGAL MODEL OF E-CONSUMER RIGHTS IN ONLINE SHOPPING OF GOODS	LY2019002393	NATIONAL	COPYRIGHT
SURVEY QUESTIONNAIRE ON DEVELOPING A PROSPEROUS NATION: THE ROLE OF INTELLECTUAL CAPITAL AND BUSINESS PERFORMANCE	LY2018006422	NATIONAL	COPYRIGHT
FRAMEWORK OF SUPPLY CHAIN MANAGEMENT PRACTICES IN MALAYSIA PALM OIL FIRM	LY2019002414	NATIONAL	COPYRIGHT
MODEL OF E-CONSUMER PROTECTION IN CONTRACTUAL ISSUES	LY2018002033	NATIONAL	COPYRIGHT
LEGISLATIVE PROCESS IN MALAYSIA	LY2017005534	NATIONAL	COPYRIGHT
QUESTIONNAIRE ON E-CONSUMERS KNOWLEDGE PERCEPTIONS AND AWARENESS OF LEGAL PROTECTION IN ONLINE PURCHASE OF GOODS	LY2016003874	NATIONAL	COPYRIGHT

Showing 1 to 10 of 10 entries

Legend : SESSION LEVEL OF STUDY STATUS SUPERVISION LEVEL

Search:

Supervision List
ZIA UR REHMAN THE EFFECT OF PERSONALITY TRAITS AND SELF ENHANCEMENT MOTIVES ON BRAND OUTCOMES IN BRANDED CLOTHING INDUSTRY PHD GRADUATED CO-SUPERVISOR 2019
GLIGAH BERNICE KORKOR IMPACT OF KNOWLEDGE ACQUISITION, PRODUCT INNOVATION, GOVERNMENT SUPPORT AND FIRM AGE ON PERFORMANCE OF MANUFACTURING SMALL AND MEDIUM ENTERPRISES IN GHANA PHD GRADUATED CO-SUPERVISOR 2022
AHMED H. M. ALSHARIF PERCEPTION OF ACADEMICIANS ON THE IMPLEMENTATION OF NEUROMARKETING TOWARDS EMOTION AND COGNITIVE PROCESS IN TELEVISION ADVERTISEMENT PHD GRADUATED SUPERVISOR 2023
MOHAMMAD JIBRAN GUL WANI THE SYNERGISTIC EFFECT OF ECONOMIC GROWTH, ENVIRONMENT, INSTITUTIONAL QUALITY, AND TECHNOLOGICAL INNOVATION ON TOURISM DEVELOPMENT PHD GRADUATED CO-SUPERVISOR 2024
ZAHRANI SHAYMAH AHMED M THE ECONOMIC IMPACT AND ADAPTIVE STRATEGIES OF COVID-19 ON UMRAH TOURISM IN THE KINGDOM OF SAUDI ARABIA PHD GRADUATED SUPERVISOR 2024
AYODELE MERUIN ABUBAKAR THE ROLE OF PERCEIVED SATISFACTION AS MODERATOR TOWARDS PATIENTS' REVISIT INTENTIONS PHD GRADUATED SUPERVISOR 2024
SAMIRA NAZARI GHAZVINI EVALUATION OF CUSTOMER&RSQUO;S PHYSIOLOGICAL RESPONSE TO BRAND &NBSP;DURING DECISION-MAKING USING ELECTROENCEPHALOGRAPHY DEVICE) &NBSP;(THE CASE OF CAFFEINATED BEVERAGES IN IRAN AND MALAYSIA)&NBSP; &NBSP; PHD END CROSS CAMPUS SUPERVISOR
WEI HAN THE INFLUENCING FACTORS OF SOCIAL MEDIA LIVE STREAMING ON CONSUMERS' ADOPTION INTENTION OF NEW ENERGY VEHICLES IN CHINA &NBSP; PHD ON GOING SUPERVISOR
NUZHAT FATEMA PHD ON GOING SUPERVISOR
SULTAN HUMAID FADHIL AL HADHRAMI PHD ON GOING SUPERVISOR
HU YEXINGHAN STAKEHOLDER WORK FOR VALUE CO-CREATION BY GOVERNMENT TOURISM MARKETER IN CHINA &NBSP; PHD ON GOING SUPERVISOR
SYED MUHAMMAD ZUBAIR AZAM PHD ON GOING SUPERVISOR
FENG SHANSHAN REPURCHASE INTENTION ON SHARING ECONOMY AMONG CONSUMERS OF RIDE-SHARING PLATFORMS IN CHINA &NBSP; PHD ON GOING SUPERVISOR
LI GUORUI LI NING CLOTHING BRAND "BELT AND ROAD" -- RESEARCH ON CROSS-CULTURAL MARKETING OF DOMESTIC CLOTHING BRANDS PHD ON GOING SUPERVISOR
LI YINGLEI A STUDY OF THE EFFECT OF VIRTUAL TRAVEL EXPERIENCE ON TOURISTS' IMPULSIVE TRAVEL INTENTIONS PHD ON GOING SUPERVISOR

Showing 1 to 15 of 33 entries